This is an unbranded app for a medication used to quit smoking. The app was meant to be an alternative way for users to try an quit on without going to the doctor using the tools in the app and support of their friends and family. The app allows users to track the cigarettes they smoke throughout the day so that they are more aware when they are smoking and how much they are smoking there day. They can set goals for themselves to reach within a certain period of time. It also creates an online community where your friends can see your smoke log and give you moral support to motivate you to continue your quit journey. The app charts the data the user inputs by the amount of cigarettes you've had and what mood you were in when you did smoke. The goal is to slowly taper off by the quite date which the user inputs when first starting the journey. The app also shows how much money you are saving by smoking less. If you user starts with smoking a pack a day and a log only ten cigarettes the app will calculate what you saved that day.

This group required a logo to mark their newly founded shuffling group. Shuffling is a type of dance often done to electronic music. The moves make it seem as if the dancer is skipping steps or sliding through to the next step. I took this into consideration when creating the font so that it seemed the letters were skipping, or, sweeping into the next part. 

Were required to rethink/design the ghg company website.

This company had been running for a few years without any actual branding and had grown to a point where they needed to have a brand identity. 

The ask was to create a logo for a new app that will help mothers find answers to questions they may have during and after their pregnancy. 

For this project I had to create a logo, website, and booklet for the Architectural Society of Connecticut. It was for an exhibit they were holding that year. I had to choose and photograph one of the buildings that would be exhibited to include in the booklet. The purpose was to mail or hand out the booklet to potential attendees to publicize the exhibit.

The ask was to concept, create, and hand off assets for two sets of animated banners to match the drupal site we created. 

The assignment was to design a series of posters for an upcoming exhibition at the MoMa, the theme of which was "obsession." My concept was to build intrigue around the show without being too overt.

A flyer to be mailed out informing people of the disease and driving them to the site. I created the info graphics and iconography assets as well as laying out the pages of the site.

The assignment was to brand a new cheese shop. My execution incorporated a modern feel for a shop that uses the highest quality imported ingredients available, creating all their cheeses by hand, in-house.   

The brief required poster designs for the upcoming seasons, plays that were to be shown at the Waterbury Connecticut Opera House. We were required to keep designs to two colors.      

I was assigned a designer, Jonathan Barnbrook, and asked to show a visual summary of him. My concept was to show who he is in one image: a graphic designer, typographer, film maker, and a human being. The letters were printed on vellum and layered, atop photo paper, then shot in action to give the illusion of movement.

The Art Directors Club NYC - Spring 2014

TDC 60, NYC - Spring 2014

The assignment was to design a themed cook book. I chose to make an Albanian cook book using traditional foods of the culture. The book is labeled "Red & Black" because they are the colors of the flag and also a phrase used in Albanian to represent the culture.

The ask was to design a set of three watches to promote a product. The company I chose, Pfeil, sells high-quality wood carving tools. My concept was to build watches that were carved straight out of the tree itself. 

The Art Directors Club NYC - Spring 2015

We were asked to design and build a piece piece that represented personal space. I believe that we often create ways to lock ourselves in to protect from the outside world. This is often created in our own minds to shelter ourselves but, instead, we often trap ourselves. 

Art Directors Club NYC - Spring 2014

SVA Gramercy Gallery, NYC - Spring 2014

The assignment was to design a ceremonial costume observing a significant anniversary in 2015. My execution was a tribal dress incorporating elements from Adobe Photoshop. Paying tribute to the software that changed the way we look at the world through image by combining the old with new.  

The Art Directors Club NYC - Spring 2015

SVA Gramercy Gallery, NYC - Spring 2015

Featured in NY1 - Spring 2015

The assignment was to design a vase to hold one flower. My concept was to have a single flower coming out of a still image of flowers. In this version I created it using a Vincent van Gogh print. The framed image holds the real flower coming out with a vase in the back.

I was given a basic Fender Guitar as a point of departure, then the assignment was to use it in a way out of the ordinary. The guitar is mounted to the front door and when a guest arrives at your house they can grab a pick and play a tune or strum the strings to ring the bell. The sound will play through the amp mounted to the inside of the door. 

The Art Directors Club NYC - Spring 2015